ADG China Insights November 2017


November 2017 - ADG China Insights


What to know before entering and making major investments in the China market

nlnov.pngThe China market for technology companies is huge and Chinese technology companies are getting stronger and going global at an accelerated pace.  However, Western technology executives know the many stories of failed or loss making China efforts or have experienced it themselves. Even in China today, it is still easy to be fooled by the lure of huge numbers and potential opportunities. 

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About The Author

I am a technology executive with over 20 years of experience in China. I have worked with and advised close to one hundred Western consumer and enterprise technology companies on entering and expanding in the China market and partnering with China’s leading technology companies. In 2001, I founded Alliance Development Group (ADG) to assist emerging technology companies to expand their presence in China. ADG executes China strategic business development, corporate development, and market expansion initiatives for global technology companies. We identify opportunities, create go-to-market strategies, and execute partnerships for distribution, licensing, joint ventures, and investment across consumer and enterprise technology segments.